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BroadBlast, Inc was formed in 2007 as a sales and marketing company designed to market best in breed emergency alert and notification platforms specifically to Higher Education Institutions across the country. Not only was the organization successful in this endeavor, but its expertise in determining needs of specific markets grew through marketing techniques such as focus groups, questionnaires, round tables and first hand experience of the uniqueness of this market.
Customer service and satisfaction became a main focus; ensuring each University implemented a system designed to meet its specific needs and to assist technology companies in developing features that meet these needs.
This focus on understanding the customer's unique needs and the ability to translate those needs to the technology companies opened up several underserved markets including k-12, credit unions and small community banks and mid size companies that recognized the need for an integrated business continuity and risk management platform that was focused on preparation, education, planning and effective communication. |
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About Us
